GDPR: A speaker-led discussion with VP Demand Generation at Okta; Len Fisher

If you open up the 2018 calendar of any senior marketer, you will see a big red circle around May 25th with loads of exclamation marks, and with good reason: If you are not GDPR compliant by then, you could be in big trouble. Given the negative implications of not being GDPR compliant, (fines up to 20 million, or 4% of the worldwide annual revenue of the prior financial year, whichever is higher) this is a critical deadline for marketers.

Len Fischer will share the obligations GDPR imposes on B2B Markets and how companies are getting ready to be compliant. He will answer questions on the new rights and powers of individuals and how you can gain consent, under the new GDPR rules (and be able to prove it), so that you can email your database in May.

Speaker:

Len Fisher, VP, Demand Generation, Okta
Len Fischer is Vice President, Demand Generation at Okta. Len lead the team responsible for creating and accelerating Okta’s pipeline through campaign management, field marketing, partner marketing, and digital marketing efforts. Prior to Okta, Len was Executive Vice President of Marketing at BDNA, a startup, who helps enterprise organizations manage all their hardware and software data Len held key leadership roles in marketing and sales at Informatica and played an instrumental role in Informatica’s growth from an early technology pioneer to the number one independent provider of data integration software. Len holds a BS from Northern Illinois University and an MBA from Pepperdine University.

To learn more about our upcoming and previous sessions, please visit the events page.